The product life cycle is short. Product lifecycles continue to get shorter and shorter as customers’ expectations rise. You need to continue to be competitive while identifying, prioritizing and implementing changes in product development and improvement. Adopting improvements in order to deliver better product functionality does not have to be arduous. Delivering improvements means that…
Waterfall Methodology Advantages and Disadvantages
The waterfall methodology is one of the models often used in product management, especially for those whose costs are prohibitive and iterative approach is almost impossible. This model simulates the literal phenomenon of a waterfall. When the water flows over a cliff, it can never turn back. This model follows a linear and sequential path…
The Best of the Week in PMGMT
July has ended, but the first week of August brings great new reads. I guess good writing doesn’t go on summer vacation! Here is what I have for you this week. 1. 12 Things Product Managers Should Do In Their First 30 Days at a New Company Ken Norton uses this article to share tips on…
Great Video: Strategic Role of Product Management in 3 Mins!
This video by Kevolve gives a great overview of the different aspects involved in product management and how they fit into a business’s overall strategy. It does a good job of breaking down the complex systems of product management into four categories each with a subset of smaller categories. Marketing intelligence, strategy, new product development…
Top Software Product Management Books
In order to become more comfortable with software product management, it is ideal to check out most informative books as additional resources. Top Software Product Management Books 1. “Software Product Management Essentials” by Alyssa Dver At the top of the list is “Software Product Management Essentials.” This book is a must read for all product managers in…
INFOGRAPHIC: Effective Product Data Management Drives Growth and Profitability
Product data management (PDM) is an important part of any business’s success. A study found that top-performing businesses are 2.7 times more likely to be “very effective” at finding the data they need. These businesses are also 2.5 times more likely to effectively provide correct data to manufacturing. This infographic by Tech-Clarity explains how effective…
Top 4 User Feedback and Research Tools to Help You Grow
When it comes to product research, finding the best user feedback and research tools is an essential part of getting to know your users and increasing your conversion rates. The fact is, companies are completing research faster and cheaper. You don’t have a lot of time, and so getting valuable results in a limited amount…