Another year has gone by and boy, what a year it was. With hundreds of new products being released, some making it big, some flopping, I really learned a lot. Much of what I learned was through the great articles that are published daily by product managers all over the world. I started this blog…
10 Data-Backed Product Tips to Skyrocket User Satisfaction
* This article is part of a book called “How a Product Manager Can Keep Customers Happy when Releasing a Major Product Update” The road to churn is paved with idiocy and tales of incomprehension. Having driven on it, let me tell you that it makes the potholes in central Detroit look like lilly pads.…
Paranormal Video: What Smart Packaging Can Do To Your Product
If we’re allowed to sell Halloween candy starting July 4th, then I should be allowed to enjoy Halloween for a few weeks after it ends. “Paranormal Activity” has to be one of the best horror movies ever created, with the perfect combination of “found footage” high thrill, and low budget. Now, with sequel “Paranormal Activity:…
Fast and Furious. Steer Your Product to the Right Direction
I’d like to think of myself as a pretty good product manager. Product managers by definition have to be very confident in their abilities to lead and to make the correct decisions. After all, that is the role of a product manager; you need to be the steering wheel of a NASCAR racecar. Your tech…
Mark’s Reading Corner – Top Product Management Stories this Week
Sometimes I get the feeling that no matter how much I know, no matter how much I try and be an expert on the subject of product management and to be the ultimate product manager, I will never know enough. Sounds a little depressing but it’s true, and that’s what I love! The fact that…
[Video] Is Your Product a Trick or Treat?
Seems like Halloween came earlier this year, right? After the 4th of July I started noticing orange and black colored candy everywhere. It’s also one of the first years I’ve noticed all the big companies are making Halloween flavored candy. Many of the candies are not too tasty, and it got me wondering whether they…
Video: Can Product Managers Learn Something from Donald Trump?
Like Him or Hate Him, Donald Trump is the Ultimate Product Manager. No matter where you stand on the political spectrum, you need to give credit where credit is due. It’s hard to avoid Donald Trump’s brand. Everything has his name on it and it’s always big, shiny and gold. Trump gold courses, Trump Towers,…